Look and feel is very important when it comes to keeping people on your website, and even Nairaland with all of it’s traffic is not taking that for granted. So a little tweak has been made to the look of the number 1 local website. Before you get all excited, don’t expect some major transformation, but you wouldn’t miss the touch of sleek – as far as texture is concerned.
Diving into the site, I could make some guesses as to why the upgrades were made:
Increased user experience, as I did get to enjoy navigating the site. This will definitely lead to more clicks, page views, and time spent on the site.