Nokia Nigeria is calling on all aspiring Nigerian rappers to compete in the Don’t Break Da Beat competition where they stand a chance to win $20,000. Nokia Nigeria announced the competition during the launch of Asha 210 and 501 in an all night show where various rap artists performed.
The new Nokia Asha 210 is an affordable all-in-one smartphone built to satisfy users’ need to be socially connected. It is a dual SIM smartphone with a 2.4 inch LCD display, fast and responsive QWERTY keypad and WiFi. It also comes with two dedicated buttons on the keyboard for users to access camera and social network sites like Whatsapp, Facebook, Twitter or Nokia Xpress browser.
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The device offers a fantastic range of smart features such as voice guidance for taking self-portraits, fast editing of images directly from the camera app and Nokia’s innovative Slam feature for transfer of content such as images or videos to another Bluetooth-enabled phone without the need to pair devices. The Asha 501, on the other hand, is suited to consumers in emerging markets looking to buy their first smartphone. We will be reviewing both devices soon.
Speaking on the competition, Nokia Nigeria’s Marketing Manager, Kesiena Ogbemi, said that this year’s competition is going to be bigger, better and more exciting. There will be extended online engagement as potential participants will be required to enter via online platforms. He also added that Nokia has partnered with Trace TV, to make this year’s competition really hip.
According to Ogbemi, “The participants will be required to follow and like the Nokia Nigeria Twitter handle and Facebook page. The judges, Modenine and Eva, will send out rap lines on both social network channels and contestants will then reply with their own lines to enter the competition. The judges will select the top 300 lines from across the country and those entrants will then move on to the next phase of the competition. The winner of this year’s competition will get a whooping sum of $20,000.
The hashtag for the competition #DBDB2013. You can enter for the competition here.
