Card, ATM & Mobile Expo Africa 2012 kicked off yesterday with a large numbers of Attendant, Exhibitors and Sponsors among including: Skye Bank, Access Bank, GTB, Zenith, Diamond, UBA, Ingenico, Chams, MasterCard WorldWide and other big players in the ePayment industry.
Why the need for this exhibition in the first place? Below are the reasons we got from Intermarc the organizer of Card, ATM & Mobile Expo 2012:
Consumer education has become the decimal factor for acceptance and usage of electronic payment systems across Africa. The current by some Government Organizatons to enforce and ensure the adoption of ePayment is the game change.
This development has called for ingenuity and innovation as stakeholders are now forced to find cost effective solutions that need the requirement of a vast number of consumers in different markets. This competitiveness will bring about the changing paradigms in the ePayments landscape.
Mobile, Cards ATM, POS, internet, eCommerce and prepaid will begin to gain grounds on one hand. On the other hand, fraud and security, convergence, regulation and legislation as well as infrastructural issues will continue to dictate the levels of effectiveness and rate of change experienced.