Following InMobi’s surprising exit from the African and Russian markets, one of our local mobile ad providers, Twinpine on Wednesday, 31st October, 2012, announced that they will be partnering with Punch Nigeria News to launch a mobile platform.
This platform has been made possible by the collaboration of the Punch technical team, led by Rotimi Omoyeni, and Twinpine Network. The new mobile platform, punchng.mobi, is now easily accessible on smartphones and other mobile devices via the internet with a much improved user experience.
Punch Nigeria ranked 3rd as the most visited Nigerian website according to technology-africa.com and 15th according to alexa.com. Capitalizing on analysis indicating that most of their online readers view pages from mobile devices, Punch Nigeria has acted on the need to create a platform to monetize the mobile traffic. With this, Punch newspaper readers are assured of continuous delivery of the best and latest news in various categories from Nigeria and around the world. Advertisers, brands and businesses can also reach their target customers using mobile advertising.
This platform becomes the newest addition to Twipine’s list of premium publishers and is aimed at continuously adding value to the numerous Punch news consumers both home and abroad.
