2Go Says: Understand The Social Networks Ecosystem For Effective Adspend

Most people use multiple social networks, says Marc Herson of 2go – and brands need to become familiar with the landscape to ensure they…

From The Eskimi Webinar: Mobile Marketing In The Nigerian Digital Landscape

If you missed the Webinar by Eskimi on Mobile Marketing, then you should go through the presentation as well as the video below. With…

The Handshake Between Social Media And Customer Service

As I sat and listened after delivering a convincing pitch on digital marketing to a blue chip company, I was getting more encouraged about…

Channels Television’s “Obasanjo Gangnam Style” Is Obviously A Viral Video Experiment

Who’d have thunk it? It looks like some people in traditional Nigerian media are finally beginning to “get” new media. This morning, I happened…

Innovation Prize For Africa Receives A Record Response From Applicants

The IPA team is happy to announce that more than 900 applications were submitted from 45 African countries by the 30 November deadline. Innovative…

Opera Pinpoints Top-10 Mobile Advertising Highlights For 2012

Opera Software today released its year-end special edition of its State of Mobile Advertising report, highlighting key campaigns, brands, publishers and innovations in the…

Google Spreads Holiday Cheer With 1st Ever Naija Holiday Hangout Zone

Post Google’s TGIT event in October, where over 200+ celebrities, it’s time to go public at the Silverbird Galleria from this Friday the 14th till…

The Orange Brand Arrives in the Democratic Republic of the Congo

France Telecom-Orange has announced on December 5, 2012, the launch of its operations under the Orange brand in the Democratic Republic of the Congo,…

BlackBerry Messenger 7 With Voice Chat: Free Calls Over Wi-Fi

Research In Motion today launched BlackBerry® Messenger (BBM™)version 7, a free update for the globally popular mobile social network. A key new feature of the…

Top Up Genie Is Perfect If You Wish You Could Buy Airtime At 2am In The Morning

Have you ever been in a desperate situation where you reeaally needed credit at like 2am in the morning? Okay, not everyone’s that nocturnal,…