Nigeria: TEASY, New Kid On The MobileMoney Block

TeasyMobile Money, a recently licensed mobile financial services provider in Nigeria has expressed readiness to provide mobilemoney services according the regulatory mandates and help improve access to basic financial services through the use of the ubiquitous mobile phone.

The firm is actively positioning to enter the exciting mobile money space in Nigeria and deliver value to the ecosystem. The organization was recently granted an operational license after concluding its six months pilot exercise as mandated by the regulator, the Central Bank of Nigeria (CBN).

According to the firm, valuable lessons learnt from the pilot project had further shaped its collective understanding of the market, validated its technology, Agency network, access channels, customer support and all other operational processes that must be deployed to deliver a world class service to Nigerians.

Research shows that only about 25 percent of the Nigerian population has bank accounts or access to financial services. In addition, most financial institutions are concentrated around the major commercial centers and capital cities, further limiting access to those who do not live or work in those areas. Teasy Mobile claims to understand the challenges and the Nigerian financial ecosystem where millions are unbanked or do not have access to basic financial services while they do have mobile phones across the all the networks. While the unbanked will be one of the focus areas of the provider, the Banked will also be able to conduct transactions securely and easily across all GSM networks.

Welcome, Teasy mobile. We’d be watching how well your fair in a market having the likes of ReadyCash, Paga, Etisalat EazyWallet, MTN Mobile Money, and Stanbic Mobile Money playing for market share.