In just a few years, Paga has become an astounding success with over 270,000 valued customers who have experienced Paga either by SMS, online, or at one of their over 1,500 agents nationwide. Paga has processed over 570,000 transactions worth more than 6.4 billion Naira, and they are celebrating this milestone and to reward their loyalty customers, Paga is offering a cash back bonus for every money transfer transaction their customers make.
Every time you send money with Paga you will receive N100 cash back! Let’s re-phrase the statement – and that’s not all. Get more cash back for yourself and your friends because Paga will give your friend who is new to Paga N1,000 free for him/her to try sending money on Paga and give you N50 bonus each time they send money.
Paga enabled, you can send as little as N500 and as much as N100, 000 to anyone in Nigeria. All they need to do is go to the nearest Paga agent with the withdrawal code and collect the cash. They too, can also register for Paga and start using the money immediately.
The limited time offer started from November 19th 2012, so you can tell everyone and try it out for yourself. The journey starts from myPaga.com, which can be accessed from either a phone or computer.
Although all of the above seem an impressive resume, it still obvious that Paga does not still possess the market it hoped for or set out to hold. Perhaps this promo contributes to the market growth craved for, because some investors may just be getting worried as sensed at the DEMO Africa investors roundtable event, 2 months ago. Value creation is one thing, and value capture is another.
About Paga
A mobile money/payment company determined to tackle the issue of availability of financial services. Paga was founded early 2009 on the simple belief that the ubiquity of mobile phones can be leveraged to bring financial services to all Africans. The aim is to accomplish a mission by working in partnership with select Banks, Microfinance institutions, and all Mobile Network Operators. Learn more are mypaga.com
[image via Flickr/net_efekt]
