Bokupon Looking to Kickstart Mobile Coupon Culture in Nigeria

Fusion Blocks Management, Inc. today announced the launch of Bokupon, which means ‘Plenty Coupon’, for Nigeria, a location-based money-saving mobile coupon/discount app for the Blackberry, iPhone and Android devices. Bokupon is an application that looks to empower consumers to achieve significant discounts at their favorite retailers in fashion, electronics, groceries, sporting goods and many more. There are great savings at the best shops, restaurants, bars, cinemas, health and beauty, travel, and hotels with new categories added everyday.

Bokupon is available for download on Blackberry App WorldiTunes App Store and Google Play, thus removing the need for consumers to carry promo flyers or print out emails with promo codes, because all of the deals are now pushed directly to the consumer’s device. Users simply show the barcode and digital mobile coupon/discount on their device at checkout to redeem the discount on their purchase. With hundreds of location-based fresh deals each day, Bokupon consumers are more likely to find compelling discounts when they need them most while shopping.

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Bokupon Key Features:
  • It comes with a freemium model
  • Multiple categories to choose from, including: retail, restaurants, entertainment, etc.
  • View merchants location: a location-based search dependent on consumer’s current location (GPS) or default city.
  • Share mobile discount on Facebook, Twitter, email or via text.
  • Search by brand name
  • Barcode discounts can be scanned directly from consumer’s device.
  • Save discounts for use at a later time or when you have no data connection.
  • Updated by the minute with new offers and local businesses

Bokupon is tightly integrated into social media by allowing consumers to share hard to turn down and favorite savings opportunities via Facebook, Twitter, email and SMS. Bokupon not only provides the consumer with amazing savings and discounts, it also affords merchants the ability to monitor performance on a daily, up to the minute, basis using the merchant analytics. Unlike traditional forms of pushing promotions to consumers, such as texting, newspaper ads, flyers and insertions, Bokupon offers can be updated instantly and targeted per region or particular store location.

Bokupon takes mobile marketing to a new level with a hyper-local approach. Businesses, both large and small, can drive increased foot traffic and brand loyalty by offering compelling discounts to mobile consumers near their retail location. Bokupon leverages the best elements of location-based services to make using the app an engaging experience by minimizing the number of location lookups and server requests required to deliver the desired information.

You can visit bokupon.com for more information. It’d be interesting to see how this runs. We will be watching closely to bring you updates.