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Outsmart Versus Outspend, Konga Takes On Content Marketing

Just when you think Sim Shagaya’s soon-to-be legacy could not get any more social, it pulls content marketing out of the hat. Perhaps a…

Jumia Nigeria Crosses 500,000 Facebook Fan Milestone

Jumia.com attains record breaking milestone of over half a million friends on Facebook in 1 year of operations in Nigeria. Nigeria’s number 1 online…

Jumia Nigeria Gets More Social With Instagram Fashion Show

Nigeria’s biggest online retailer, jumia.com.ng is set to dazzle Nigerian fashionistas with the country’s first ever Instagram Fashion show tagged “Reinvent” that went live…

Why Is Facebook Losing Active Users In Nigeria? – Emeka Okoye

Editor’s Note: Emeka Okoye is the CEO of Vikantti Software and co-founder/CTO of Next2.us, geo-based topic driven social classified network for emerging markets. He…

Jumia Nigeria Gets Verified On Twitter, Right After Konga

We broke the story of Konga getting verified and one of my followers on twitter was quick to respond that Jumia will add that…

Social Media: Are You Using Hootsuite On Your Blackberry?

On May 7th 2013, Twitter would be shutting down the version 1.0 of their API and this would cause certain functions in the existing Hootsuite for BlackBerry…

How Not To Engage On Twitter, The GTBank Way

GTBank is known to be very ‘social media’ savvy, and has proven to be a brand that commits a lot – in terms of…

Social Banking From GTBank Goes Live

We reported late last year that GTBank was scheduled to launch its social banking services. Although delayed, the platform that will allow customers access…

DealDey Celebrates 2nd Anniversary With #SingForDealDey Contest

Launched in March 2011, DealDey features daily deals on things to do, see, eat, and buy in Lagos and Abuja, however it has now…

Here’s Help On How To Make Your Brand Perform Better Online [SLIDES]

It’s the weekend, and time to reflect on how productive it’s been. Don’t spend time on regrets, better yet plan for the next. Here…